Okay, I'll admit it. I actually tried to talk us out of working on this project. The client had no money, a journalism background rather than our preferred client-side marketing expertise, and I think maybe I even ended up paying for lunch. (Maybe not, but it makes the story that much better.)
The best commercial art in the world comes from places like New York, Milan, Amsterdam, and now downtown Lakeland. Since 1959, Communication Arts has published examples of the best in visual communications from around the world through a highly competitive international design competition. This year, designer Tymn Armstrong of downtown Lakeland's Smart Creative is admitted into an elite group of award-winning designers that many spend their entire careers trying to infiltrate.